what is freelance writing

What Is Freelance Writing? The Ultimate Guide for Beginners

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Freelance writing isn’t just a job — it’s a lifestyle that offers freedom, flexibility, and the chance to turn your love for words into cold, hard cash. Whether you’re a budding wordsmith dreaming of escaping the 9-to-5 grind or simply curious about what freelance writers actually do all day, you’ve landed in the right place.

In this ultimate guide to freelance writing for beginners, we’re diving deep into the freelance writing universe. We’ll explore what it means to be a freelance writer, what the day-to-day work looks like, and how you can kickstart your own freelance writing journey.

In this freelancing guide for beginners, we’re pulling back the curtain on the world of freelance writing. We’ll explore:

  • What it really means to be a freelance writer
  • The nitty-gritty of a freelance writer’s daily tasks
  • How to dip your toes into the freelance writing waters
  • The rollercoaster ride of the freelance lifestyle
  • Insider tips for landing clients and running your writing business
  • Common hurdles you might face (and how to leap over them)

Whether you’re a word nerd looking for a career shakeup, a parent seeking work that fits around family life, or a student hungry for a side hustle, freelance writing might just be your golden ticket. 

What Is Freelance Writing (and What’s a Freelance Writer)?

A freelance writer is a self-employed professional who writes content for various clients on a project-by-project basis. But that’s like saying a chef just “cooks food” — it barely scratches the surface of what the job really entails.

Freelance writers are wordsmiths for hire, literary guns for rent, and masters of the written word who can adapt their voice to suit any client or audience.

Freelance writers are wordsmiths for hire, literary guns for rent, and masters of the written word who can adapt their voice to suit any client or audience. They’re not tied to a single employer or company. Instead, they have the freedom (and responsibility) to manage their own business, find their own clients, and set their own schedules.

Yeah, it can be a bit intimidating at times — but it’s oh-so worth it.

Here are a few characteristics you’ll want to have to be a successful freelance writer:

  • Flexibility: Freelancers often work from home or wherever they please, setting their own hours and choosing their projects.
  • Diversity: One day you might be crafting a blog post about pet care, the next day writing a white paper on blockchain technology. Variety is the spice of a freelance writer’s life.
  • Independence: You’re your own boss. This means you have control over your workload, rates, and the clients you work with.
  • Continuous learning: Freelance writers often need to research new topics for each project, making the job a constant learning experience.
  • Entrepreneurial spirit: Beyond writing, you’re running a business. This involves marketing yourself, managing finances, and building client relationships.

Freelance Writing vs. Traditional Employment

Freelance writing isn’t all sunbathing while raking in the cash — though, it can include that if that’s what you’re into. At first, it’s a grind. There’s no getting around that. However, it eventually levels off and you settle into a groove.

Curious how this freelance writing groove differs from traditional employment? Here are a few starters:

  1. Work environment: Instead of a cubicle, your office might be your couch, a local coffee shop, or even a beach in Bali (why not?).
  2. Job security: There’s no guaranteed paycheck every two weeks. Your income can fluctuate based on the projects you land and complete.
  3. Benefits: Say goodbye to company-provided health insurance or 401(k) matching. As a freelancer, you’re responsible for your own benefits and retirement planning.
  4. Taxes: Rather than having taxes automatically deducted from your paycheck, you’ll need to handle your own tax payments and deductions.
  5. Career progression: There’s no corporate ladder to climb. Your growth is entirely in your hands, whether that means increasing your rates, specializing in a niche, or expanding your services.
  6. Work-life balance: You have the power to create your ideal work-life balance, but it also requires discipline to separate work time from personal time when your home is your office.
  7. Skill development: In a traditional job, your employer might provide training. As a freelancer, you’re responsible for keeping your skills sharp and staying current with industry trends.

Freelance writing isn’t just a job — it’s a lifestyle choice. It offers unparalleled freedom and flexibility, but it also demands self-discipline, motivation, and a willingness to wear many hats beyond just “writer.”

Freelance writing isn’t just a job — it’s a lifestyle choice. It offers unparalleled freedom and flexibility, but it also demands self-discipline, motivation, and a willingness to wear many hats beyond just “writer.” If you’re passionate about writing, crave variety in your work, and don’t mind a bit of hustle, freelance writing could be your dream career.

What Does a Freelance Writer Do?

Ever wondered what freelance writers actually do all day? Spoiler alert: it’s not just sitting in coffee shops, sipping lattes, and waiting for inspiration to strike. The life of a freelance writer is a dynamic mix of creativity, research, business management, and yes, a whole lot of writing. 

Types of Writing Projects

Freelance writers are the chameleons of the writing world, adapting their style to a wide variety of projects:

  1. Blog Posts: From bite-sized listicles to in-depth guides (like this one!), blog posts are the bread and butter for many freelancers.
  2. Articles: These could be journalistic pieces, feature stories, or opinion pieces for magazines, newspapers, or online publications.
  3. Copywriting: This includes everything from snappy social media posts to persuasive sales pages and email campaigns.
  4. Content Marketing: Creating valuable, informative content to attract and engage a company’s target audience.
  5. Technical Writing: Translating complex information into user-friendly manuals, reports, or documentation.
  6. Ghostwriting: Crafting books, articles, or speeches in someone else’s voice.
  7. SEO Writing: Creating content optimized for search engines while still engaging human readers.

Research and Fact-Checking

Great writing is built on a foundation of solid research. On any given day, a freelance writer might:

  • Dive deep into scholarly articles to back up claims in a white paper
  • Interview experts for quotes and insights
  • Scour reputable sources to verify statistics and facts
  • Explore online forums to understand audience pain points
  • Keep up with industry news and trends

Remember, as a freelance writer, your reputation hinges on the accuracy of your work. Fact-checking isn’t just a task — it’s a crucial skill that sets professional writers apart from amateurs.

Remember, as a freelance writer, your reputation hinges on the accuracy of your work. Fact-checking isn’t just a task — it’s a crucial skill that sets professional writers apart from amateurs.

Pitching Ideas

Unless you’re working on long-term contracts, a significant part of your job is drumming up new business. This means:

  • Crafting compelling pitch emails to potential clients
  • Developing unique article ideas for publications
  • Creating proposals for larger projects
  • Following up on pitches (because editors and clients are busy people)

Editing and Proofreading

Writing is rewriting, as the saying goes. After the initial draft, a freelance writer’s day often involves:

  • Self-editing for clarity, flow, and impact
  • Proofreading for grammar, spelling, and punctuation
  • Revising based on client feedback
  • Fact-checking (again!) to catch any overlooked errors

Many writers find it helpful to step away from a piece before editing, so you might work on multiple projects in different stages throughout the day.

Managing Client Relationships

Last but definitely not least, freelance writers spend a good chunk of time nurturing client relationships. This includes:

  • Responding to client emails and messages promptly
  • Clarifying project details and expectations
  • Negotiating rates and contracts
  • Delivering work on time (or early!)
  • Following up for feedback and future opportunities

Remember, happy clients lead to repeat business and referrals — the lifeblood of a successful freelance career.

How to Get Started as a Freelance Writer

Not sure how to get started as a freelance writer? Don’t worry, we’ve got you covered with this step-by-step guide to kickstart your freelance writing journey.

1. Hone Your Writing Skills 

First things first – to be a successful freelance writer, you need to write well. This might seem obvious, but it’s crucial.

  • Practice writing daily
  • Read widely in your areas of interest
  • Take online writing courses or workshops
  • Join writing groups for feedback and support

2. Find Your Niche

While being a generalist has its perks, specializing can help you stand out and command higher rates.

  • Consider your existing knowledge and passions
  • Research market demand for different niches
  • Don’t be afraid to start broad and narrow down over time

3. Build a Portfolio

Clients want to see samples of your work before hiring you.

  • Start a blog to showcase your writing
  • Guest post on other blogs or websites
  • Offer to write for free (sparingly) for non-profits or local businesses
  • Include any relevant writing from previous jobs

4. Set Up Your Business

Remember, freelancing is running a business!

  • Choose a business structure (sole proprietorship, LLC, etc.)
  • Set up a separate bank account for your business
  • Invest in essential tools (computer, writing software, etc.)
  • Create a professional email address

5. Determine Your Rates

Pricing can be tricky, but don’t undervalue yourself.

  • Research industry standards for different types of writing
  • Consider your experience level and niche expertise
  • Factor in your business expenses and desired income
  • Be prepared to negotiate, but know your minimum acceptable rate

6. Create an Online Presence

Make it easy for clients to find and hire you.

  • Build a simple website showcasing your portfolio and services
  • Set up professional social media profiles (LinkedIn is a must!)
  • Join freelance platforms like Upwork or Fiverr to get started

7. Start Pitching

Now it’s time to land those clients!

  • Use job boards like ProBlogger or Freelance Writing Gigs
  • Cold pitch to companies in your niche
  • Leverage your network for referrals
  • Don’t get discouraged by rejections – they’re part of the process

8. Deliver Quality Work

Once you land a gig, give it your all.

  • Meet (or beat) deadlines
  • Follow the client’s guidelines carefully
  • Be open to feedback and revisions
  • Go the extra mile to exceed expectations

9. Keep Learning and Growing

The writing world is always evolving, so should you.

  • Stay updated on industry trends
  • Continuously improve your writing and business skills
  • Network with other freelance writers
  • Be open to new types of writing projects

10. Manage Your Time and Finances

Success in freelancing requires more than just good writing.

  • Use time management tools to stay productive
  • Keep detailed records of your income and expenses
  • Set aside money for taxes (no one else is doing it for you now!)
  • Create a schedule that works for you and stick to it

Remember, becoming a successful freelance writer doesn’t happen overnight. It takes time, patience, and persistence. But with dedication and hard work, you can build a fulfilling career doing what you love: writing.

How to Find Freelance Writing Gigs

Landing your first few freelance writing gigs can feel like a chicken-and-egg problem. Clients want to see experience, but how do you get experience without clients? Don’t worry – we’ve got strategies to help you break into the freelance writing world and keep those gigs coming.

1. Tap Into Your Network

Your network is a goldmine of opportunities, often overlooked by newbie freelancers. Here’s how to leverage it:

  • LinkedIn: Your professional network is at your fingertips. Post about your new freelance writing venture. Engage with others’ content. Don’t be shy about reaching out to old colleagues or classmates — they might need a writer or know someone who does.
  • College Alumni: Your alma mater connections can be incredibly valuable. Alumni often want to help fellow graduates succeed.
  • Former Coworkers: They know your work ethic and skills. Even if they can’t hire you, they might recommend you to others.
  • Friends and Family: Let them know you’re available for writing work. You never know who might need website copy or know a business owner looking for a blogger.

Remember, people like to work with those they know and trust. Your network already has a built-in level of trust with you — use it!

2. Job Boards and Freelance Platforms

If your network doesn’t immediately yield results, don’t panic. There are plenty of other places to find work:

3. Cold Pitching

Once you’ve identified your niche, reach out directly to potential clients:

  • Identify businesses or publications in your niche that might need content.
  • Craft a personalized pitch explaining how your writing can benefit them.
  • Follow up politely if you don’t hear back after a week or two.

4. Guest Posting

While often unpaid, guest posting can lead to paid opportunities:

  • Find blogs in your niche that accept guest posts.
  • Write an outstanding post that showcases your expertise.
  • Use your bio to link back to your website or portfolio.

5. Social Media

Leverage social platforms to find and attract clients:

  • Use X to engage with editors and other writers.
  • Join Facebook groups for freelance writers — they often share job leads.
  • Create content on platforms like Medium or LinkedIn to showcase your expertise.

6. Local Businesses 

Don’t overlook opportunities in your own backyard:

  • Local businesses often need help with website copy, blog posts, or marketing materials.
  • Attend local networking events or chamber of commerce meetings.

Finding freelance writing gigs is often about momentum. Those first few clients can be the hardest to land, but each successful project opens doors to more opportunities. Keep pushing, keep improving your craft, and don’t be afraid to put yourself out there.

The Business Side of Freelance Writing

For better or worse, most of a freelance writing business isn’t actually the writing — it’s contract negotiation, client management, taxes, and time management. Yes, being a freelance writer means you’re not just a wordsmith — you’re also a business owner. Let’s break down the nuts and bolts of running your freelance writing business.

For better or worse, most of a freelance writing business isn’t actually the writing — it’s contract negotiation, client management, taxes, and time management.

Setting Rates and Negotiating Contracts

Pricing your work can be one of the trickiest parts of freelancing. Here’s how to tackle it:

  1. Research industry standards: Check out resources like the Editorial Freelancers Association for ballpark figures. Also, ask your freelance writing friends what they charge.
  2. Calculate your desired annual income: Factor in expenses, taxes, and time off to determine your target hourly rate.
  3. Consider the project scope: Complex topics or tight deadlines might warrant higher rates.
  4. Value-based pricing: If your writing will directly generate revenue for the client, consider charging based on the value you provide.
  5. Be prepared to negotiate: Have a minimum rate in mind, but be flexible for the right opportunities.

When it comes to contracts, remember:

  • Always get it in writing, even for small projects.
  • Clearly outline the scope of work, deadlines, and payment terms.
  • Don’t be afraid to propose changes to unfair contract terms.
  • Consider having a lawyer review any long-term or high-value contracts.

Managing Finances and Taxes

As a freelancer, you’re responsible for keeping your financial house in order. Here’s how:

  1. Separate business and personal finances: Open a separate bank account for your freelance income and expenses.
  2. Track everything: Use accounting software like QuickBooks or FreshBooks to record all income and expenses.
  3. Save for taxes: Set aside 25-30% of your income for taxes. You’ll likely need to pay quarterly estimated taxes.
  4. Understand deductions: Home office, internet, software subscriptions — many of your business expenses are tax-deductible.
  5. Consider hiring a professional: A good accountant can save you money and headaches, especially when you’re starting out.
  6. Plan for irregular income: Build an emergency fund to cover lean months.

Time Management and Productivity Tips

When you’re your own boss, managing your time effectively is crucial. Try these strategies:

  1. Set a schedule: Establish regular working hours to create structure in your day.
  2. Use time-tracking tools: Apps like Toggl or RescueTime can help you understand where your time goes.
  3. Break big projects into smaller tasks: It makes large assignments less overwhelming and helps you track progress.
  4. Use the Pomodoro Technique: Work in focused 25-minute bursts, followed by short breaks.
  5. Batch similar tasks: Group administrative tasks, client calls, or research sessions to minimize context switching.
  6. Create a dedicated workspace: It helps you get into “work mode” and signals to others that you’re working.
  7. Learn to say no: Don’t take on more than you can handle — it’s okay to turn down projects that don’t align with your goals or schedule.
  8. Take regular breaks: Step away from your desk to recharge. Your brain (and your writing) will thank you.
  9. Set realistic deadlines: Be honest with yourself and your clients about how long tasks will take.
  10. Use project management tools: Trello, Asana (my favorite), or even a simple to-do list can help you stay organized and on track.

FAQs About Freelance Writing

Do I need a degree in English or Journalism to be a freelance writer?

Not necessarily! While a relevant degree can be helpful, it’s not a requirement. What matters most is your writing skill, ability to meet deadlines, and willingness to learn. Many successful freelance writers come from diverse educational backgrounds. All you need is a portfolio to win your first client — and the snowball effect continues from there.

How much money can I make as a freelance writer?

Income varies widely based on your niche, experience, and how much you work. Beginners might start at $0.05-$0.10 per word, while experienced writers in lucrative niches can command $1 per word or more. Some freelancers make a few hundred dollars a month, while others earn six-figure incomes.

How do I handle difficult clients?

Set expectations upfront, document all agreements, and be professional even when things get tough. If a client consistently causes problems, it’s okay to end the relationship politely. That’s one of the perks of being a freelance writer.

What if I’m not an expert in the topic I’m writing about?

Research skills are a freelance writer’s best friend. You don’t need to be an expert in everything you write about, but you do need to be able to find reliable information and understand complex topics quickly.

How do I deal with writer’s block?

Try changing your environment, freewriting, or working on a different part of the project. Sometimes, taking a short break can help reset your brain. Remember, writing is rewriting — your first draft doesn’t have to be perfect.

Is it okay to use AI tools like ChatGPT in my writing process?

AI tools can be helpful for brainstorming or overcoming writer’s block, but they shouldn’t replace your own writing. Use them to help you with outlines or coming up with new ideas, but make sure you use your own voice and style to write the content — after all, that’s what the client is paying for, right?

How do I handle revisions and edits from clients?

View feedback as an opportunity to improve and learn about your client’s preferences. If you disagree with a change, explain your reasoning politely. Remember, the client has the final say, but you can guide them with your expertise.

Do I need a website to be a freelance writer?

While not absolutely necessary when starting out, a professional website can help you attract clients and showcase your portfolio. It also makes you look more professional and established.

How do I stay motivated when working from home?

Set a routine, create a dedicated workspace, and give yourself achievable daily goals. Connect with other freelancers for support and accountability. Remember why you started freelancing in the first place!

What if I miss a deadline?

If you realize you’re going to miss a deadline, let the client know as soon as possible. Explain the situation, apologize, and provide a new, realistic deadline. Then do everything in your power to meet it.

How do I handle dry spells when work is slow?

Use slow periods to update your portfolio, learn new skills, pitch to new clients, or work on personal projects. Having an emergency fund can help you weather these periods financially.

Is it normal to feel like an impostor sometimes?

Absolutely! Impostor syndrome is common among freelancers. Remember that even experienced writers sometimes feel this way. Focus on the positive feedback you’ve received and the skills you’ve developed.

How do I raise my rates with existing clients?

Approach the conversation professionally. Explain that your rates are increasing due to your growing experience and the value you provide. Give plenty of notice and be prepared to negotiate.

Do I need to specialize in a specific niche?

While specializing can help you command higher rates and establish expertise, it’s not mandatory. Many successful freelancers are generalists, especially when starting out. You can always specialize later as you discover your strengths and preferences.

Your Freelance Writing Journey Starts Now

Every day, writers just like you are taking the leap into freelance writing, crafting compelling content, and building thriving careers on their own terms. Whether you’re looking to supplement your income or dreaming of full-time freelance freedom, the world of freelance writing is full of opportunities for those willing to put in the work — but you’ll have to put in the work.

This isn’t a career of overnight successes. You’re not going to get rich quick like with Gamestop stock or Dogecoin. This is a long-term game, and it’s going to be super-duper hard in the beginning.

This isn’t a career of overnight successes. You’re not going to get rich quick like with Gamestop stock or Dogecoin. This is a long-term game, and it’s going to be super-duper hard in the beginning.

I started out making less than the lowest-paid employee at your least-favorite fast-food joint. And it was like that for at least a year. Then, I upgraded to maybe minimum wage. Now, I easily make anywhere from $300-600/hour freelance writing.

Remember, every successful freelance writer started exactly where you are now. With dedication, continuous learning, and a bit of perseverance, you can turn your writing passion into a rewarding career. 

Just keep with it.

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